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Monday, October 12, 2026
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Cadillac Adopts Apollo Program Approach to Build Team from Scratch for Australian Startline.

Just over one year ago at the Nevada Grand Prix, Cadillac were finally awarded the official approval as the world of Formula One's newest entrant for 2026. Establishing the organization from nothing has involved a hectic work rate that the principal, Graeme Lowdon, has equated to the NASA lunar mission. As Formula One arrives on the Vegas strip this race weekend, Cadillac are aware the deadline is approaching.

The Race Against Time to Australia

At the final race of the season to be hosted in the America, with around 100 days to go before they hit the circuit for the first time in Australia at the 2026 season opener, Cadillac have come on in leaps and bounds but, in what must seem like a monumental task, they are aware there will not be sufficient time.

The CTO, Nick Chester, became part of the nascent operation in early 2023 not long after it was formed, when the team were without even an official entry. He has been at its heart from that point and has a knowing grin when thinking about the experience.

“You might get five minutes thinking back at what you’ve done and think: ‘Incredible, how impressive what we’ve done in less than three years,’” Chester states. “But then the very next instant you consider: ‘Yes, we’ve still got a significant amount to do.’”

A One-of-a-Kind Task

Nick Chester had success at the Renault team in Fernando Alonso’s championship-winning campaigns of 2005/2006 and was in charge of engineering strategy at the recently formed Mercedes-Benz Formula E team, but no other project has quite compared with the mission of launching the all-American Cadillac marque, a manufacturer-backed entry sponsored by the corporate entity, General Motors, into Formula One.

“Building an grand prix team from scratch, when are you ever going to get a chance to do that?” he says. “It's unparalleled. In an existing team you rarely get the chance to transform team culture.”

With every day that passes minds are increasingly concentrated on the looming decisive point in the Australian GP and expectations are being managed.

“It's reasonable to expect that any incoming team coming in is going to be last but merely participating will be an feat in itself,” the team principal noted recently and while Nick Chester echoed this he thought the team had a statement to make as well.
“The initial objective we intend to prove is that we deserve to be there,” he says. “In order that we arrive and we function efficiently. We want to show that this is a professional operation doing the correct procedures on the track. After we’ve shown that we’re really credible, then we will focus on progression subsequently.”

Pilot Selection and Team Building Push

In the summer they contracted Checo Pérez and Bottas as their pilots for 2026, a tandem notable for their invaluable experience in operating at the sharp end in two of the sport’s biggest teams, Red Bull Racing and the Mercedes team, and Valtteri Bottas reflected the sentiment of combative optimism.

“Naturally, we have a realistic outlook,” Bottas stated. “We have a massive task to do, and we expect probably a challenging beginning, because it is F1. But our goal isn't to finish last. In my view with this setup, with this group, this staff, there’s no reason why we shouldn’t be able to progress rapidly up to the pace and taste victory.”

To realize that ambition staff acquisition has been in full swing, with staff now reaching in excess of 400 and intended to reach the objective of six hundred rapidly. Alongside their existing facility at the Silverstone circuit, the organization are in the midst of completing an HQ at the Fishers location in Indianapolis and there is the GM plant in North Carolina, where they are constructing the center to manufacture the power unit, set for 2029 – in the meantime they will run power from Ferrari – and the aerodynamic facility in Cologne, Germany. It is a sophisticated organization, different from the direction in the sport for greater centralisation, and has prompted the new cultural approach to which Chester referred to.

Apollo Blueprint

“We've drawn heavily from the NASA moon mission,” said Graeme Lowdon just before the Silverstone race in mid-season. “We have a clear-eyed view, we recognize how tough it is. The timelines, are extremely compressed. Alright, we’re not putting a man on the moon, but the pressure is comparable.”

So they have embraced, instead of the usual hierarchical system, a non-hierarchical approach akin to that of Nasa’s, where there were a range of project teams all working on various components of the mission in a different facilities.

“If you have to go through a process where someone has a problem and they escalate it to their supervisor, that leader talks to a manager at a different location, it is relayed back, it becomes inefficient,” notes Nick Chester. “So we empower team members to take charge. Eliminating management approval for everything is far more efficient and quicker.”

What Lies Ahead

The success of this flexible approach will be evaluated in the intensity of Grand Prix when the season begins and there is a considerable amount riding on this for the sport, too. Cadillac have signed as their test driver the emerging Californian Colton Herta

The writer

Matthew Robinson

A seasoned mixologist and nightlife curator with over a decade of experience in crafting premium cocktail experiences and managing exclusive venues.

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